Jacob Riff
Associate Manager, Ecommerce
Washington, District of Columbia, United States
Summary
👤
Senior🎓
Top SchoolJacob Riff is an ecommerce and digital marketing leader with 8+ years of hands-on experience driving revenue growth, site optimization, and multi-channel advertising for retail brands. At Paul Fredrick he has led SEO, Meta/Google/Amazon PPC, and affiliate programs that delivered double-digit revenue and margin improvements while increasing new customer acquisition by 138% during challenging market conditions. He blends technical chops — HTML, CSS, JavaScript, Python, SQL and Tableau — with product-level ecommerce know-how across Shopify, Amazon FBA and Walmart to implement data-driven CRO and automation. As founder of a web design agency, he’s built and managed developer teams and client-facing platforms, which gives him an unusually deep perspective on both execution and client success. Based in Washington, DC, Jacob is equally comfortable diving into analytics and leading cross-functional teams, and he brings a practical coder’s mindset to marketing problems — including advocacy for women in STEM noted in his GitHub bio.
8 years of coding experience
5 years of employment as a software developer
High School, High School at West Windsor Plainsboro Highschool SouthBachelor's degree, Political Science and Government, Bachelor's degree, Political Science and Government at Brooklyn CollegeBusiness Administration and Management, Business Administration and Management at Coastal Carolina University
English
Github Skills (9)
jekyll-theme8
jekyll8
github-pages6
react6
javascript5
nextjs4
gatsby3
typescript1
ethereum1
Programming languages (7)
Github contributions (5)
fanteastick/quartz-test
Mar 2024 - Apr 2025
Personal website built with Quartz. It's green!
Contributions:146 pushes, 1 branch in 1 year
fanteastick/minimalist
Aug 2020 - Jul 2024
My first personal blog - built from http://www.marc-weitz.de/minimalist/. It was also orange!
Contributions:23 PRs, 42 pushes, 11 branches in 3 years 11 months
minimalistjekyllmarcmy-personal-blog
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