James Greenaway
Director at Friendly Computer
London, England, United Kingdom
Summary
🤩
Rockstar🎓
Top SchoolJames Greenaway is a hybrid design and engineering leader with 13 years of experience crafting user-centred web products and design systems, now directing Friendly Computer from London. Trained as a graphic and interaction designer, he taught himself to code and has since led frontend architecture, product engineering, and design strategy across startups and scaleups—shipping everything from broadcaster tools to anti-financial-crime platforms. He excels at translating complex domains into clear mental models and pragmatic primitives, facilitating design sprints, refactors, and co-creation workshops that speed learning without sacrificing meaning. A hands-on mentor and systems thinker, James pairs award-winning interaction design (D&AD Yellow Pencil) and festival installations with modern engineering practices like composability, testing, and iterative delivery. Notably, he’s built products that bridge developer workflows and user experience—such as VSCode and Jira integrations—demonstrating a rare fluency across UX, product, and code.
13 years of coding experience
13 years of employment as a software developer
BA (Hons) Graphic Design, BA (Hons) Graphic Design at Ravensbourne University LondonBND Graphic Design, BND Graphic Design at South Essex College of Further and Higher Education
Stackoverflow
39reputation
3kreached
0answers
4questions
Github Skills (146)
validation10
form-builder10
react-hooks10
scene-graph10
emotion10
babel-plugin10
vpn-client9
modular9
high-performance9
threejs9
css-in-js9
docker-container9
web-development9
react-native9
webpack9
Programming languages (8)
Github contributions (5)
100Shapes/react-wobbly-text
Aug 2017 - Mar 2018
Contributions:15 commits, 10 pushes, 2 branches in 7 months
cabletech/cloudwork-exercise
Jan 2023 - Jul 2024
Contributions:2 PRs, 7 pushes, 3 branches in 1 year 5 months
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