James Koshigoe is a serial entrepreneur and technical founder with 13 years of software engineering experience across startups and big tech including Meta. As Co-founder and CEO of Render Better and founder of DevisedLabs, he helps ecommerce brands turn performance and data into measurable competitive advantage by automatically generating optimized storefront code and crafting fast, delightful shopping experiences. He combines hands-on engineering chops with product-level thinking to reduce load times and improve conversion metrics at scale for sites serving millions of shoppers. Based in San Francisco, he pairs a pragmatic startup mindset with experience investing in mission-driven ventures like Retold Recycling. Known for a "code all the things" ethos, he blends relentless optimization with entrepreneurial grit to ship impactful, production-grade systems.
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