James Mcclune is a sports business development manager in Los Angeles with nine years of experience launching and scaling live sports and entertainment events for AEG and the LA Galaxy. He builds new ventures end-to-end—currently leading projects like the Soccer Champions Tour, Coachella Valley Invitational, and the College Basketball Crown—combining commercial strategy with data-driven fan engagement. His background in database marketing and partnerships with predictive analytics providers gives him a rare blend of event ops intuition and precise audience targeting. James drove record exposure and attendance at Orange County SC playoff runs, demonstrating an ability to turn narrative moments into measurable commercial momentum. He holds an MA in Sport Management from the University of San Francisco and brings a creative communications foundation from an English and digital media undergraduate background.
9 years of coding experience
Bachelor of Arts, English, Minor in Digital Media, Bachelor of Arts, English, Minor in Digital Media at Gonzaga University
Master of Arts, Sport Management, Master of Arts, Sport Management at University of San Francisco
Study Abroad Program, Study Abroad Program at Saint Louis University, Madrid Campus
High School Diploma, High School Diploma at Loyola High School of Los Angeles
Contributions:146 pushes, 159 branches in 4 years 2 months
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James Mcclune - Manager, Sports Business Development at AEG