James Perkins
Global Head Of Ecosystem Growth at Google
Mountain View, California, United States
Summary
🤩
Rockstar🎓
Top SchoolJames Perkins is a growth and brand leader with 15+ years building value-driven communications and ecosystem strategies that connect users to products at scale. Currently Global Head of Ecosystem Growth at Google in Mountain View, he previously led B2C subscription marketing across YouTube, Fi, One and other flagship products, and drove major subscriber revenue growth at The New York Times. He blends strategic brand-building with hands-on execution—shaping campaigns, research-driven GTM, and cross-product partnerships that convert awareness into subscriptions. Though primarily a marketer, he also contributes to open-source tooling as a back-end developer on the popular codespell project, where he implemented nuanced regex-based ignore logic for URIs and emails. Comfortable at the intersection of product, data and creative storytelling, he brings experience from global agencies to tech platforms and a knack for turning complex ecosystems into simple, useful experiences.
7 years of coding experience
6 years of employment as a software developer
Marketing; International Business Management, Spanish, Marketing; International Business Management, Spanish at University of Vermont
Github Skills (3)
regular-expression10
python10
testing10
Programming languages (10)
Github contributions (5)
codespell-project/codespell
Jul 2020 - Jun 2021
check code for common misspellings
Role in this project:
Back-end Developer
Back-end DeveloperContributions:8 reviews, 20 commits, 2 PRs in 10 months
Contributions summary:James primarily contributed to the project by implementing and testing features related to ignoring misspellings in URIs and emails. They added functionality to use a regular expression to ignore specific patterns and implemented tests to validate the correct behavior of the ignore regex option. The user also refactored the code to use a more straightforward method for ignoring patterns.
code-checkcommon-misspellings
google/pre-commit-tool-hooks
Oct 2020 - Sep 2022
Hooks for use with http://pre-commit.com/ tooling
Contributions:13 releases, 21 reviews, 25 commits in 1 year 10 months
pre-commithookscommittooling
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