Summary
James Ricker is a creative leader and product executive with 18 years shaping campaigns, cinematic content, and product experiences for EA’s biggest franchises, now serving as VP and Head of the EA SPORTS App in Cologne. He blends filmmaking roots from Vancouver Film School with deep in-house marketing and creative leadership, having scaled global teams that shattered viewership records across FIFA, Battlefield, Apex, The Sims and Need for Speed. James is known for translating cinematic discipline into measurable marketing innovation—doubling engagement through elevated content and cross-functional storytelling. Comfortable at the intersection of art and product, he has progressed from hands-on VFX and cinematics to strategic roles driving creator programs and app strategy. An uncommon detail: he still draws on set-level directing experience when shaping large-scale digital campaigns, keeping production rigor central to product decisions.
12 years of coding experience
5 years of employment as a software developer
Film Foundation Writing Directing and Producing, Film Foundation Writing Directing and Producing at Vancouver Film School
English, German