Summary
Jamon Siefert is a web analytics professional with 12 years of experience specializing in Adobe Analytics and eCommerce measurement, currently driving data accuracy and insights for Ralph Lauren’s North America website and app. He builds robust Adobe Workspaces, monitors anomalies, and debugs tagging and data layer issues to ensure trusted metrics that inform business decisions. Jamon has a strong retail analytics background from roles at Whirlpool and Talbots where he implemented tagging via Tealium/GT M, leveraged Adobe Target, and translated MarTech signals into executive-facing KPIs and visualizations. Comfortable across the MarTech stack—including ObservePoint, Domo/Tableau, Salesforce, and email marketing—he blends technical QA with strategic reporting to boost digital performance. Based in the South Bend–Mishawaka region, he seeks full-time remote or Southwest Michigan opportunities and brings a rare combination of hands-on tag-level troubleshooting and higher-level analytics storytelling.
12 years of coding experience
4 years of employment as a software developer
Bachelor Advertising, Bachelor Advertising at The Art Institute of California-San Diego
Associate's degree Commercial and Advertising Art, Associate's degree Commercial and Advertising Art at Azusa Pacific University
Bachelor of Science Advertising, Bachelor of Science Advertising at The Art Institute of California
Spanish, English