Summary
Jason Snell is a founder and inventor who blends three decades of programming, electronic music production, and visual design to build scientifically grounded immersive experiences. He leads Primary Assembly, where he designs musical neurofeedback and biosensor-driven systems that translate brainwaves, heart rate, and motion into adaptive soundscapes used by museums, hospitality groups, and public art projects. His work has been presented at institutions like the Met and Smithsonian and in festivals worldwide, and he has a track record of commercial interactive work for HBO, Condé Nast, and MTV dating back to early HTML and Flash days. Academically rooted in psychoacoustics from NYU, he researches how sound can induce creative theta states and is currently studying musical neurofeedback in collaboration with NYU and UCLA researchers. Beyond software, he invents multimodal installations—converting pedestrian movement, tides, and atmospheric EM activity into light and haptic compositions—and has taught experimental music-making at NYU Tisch. Based in New York, he combines practical product licensing and consulting with avant-garde artistic practice, including an AI music sequencer that learns a user’s compositional patterns.
9 years of coding experience
16 years of employment as a software developer
Master of Arts - MA, Interactive Media Arts, Master of Arts - MA, Interactive Media Arts at New York University
Interactive Media Design, Interactive Media Design at Minneapolis College of Art and Design
Fine and Studio Arts, Fine and Studio Arts at School of Visual Arts
Bachelor's degree, Graphic Design, Bachelor's degree, Graphic Design at University of Iowa
German, Spanish