Summary
Jay Huiberts is a seasoned creative strategist and copywriter with 11+ years of experience crafting brand voice, campaigns, and market messaging for B2C, D2C and B2B clients including Comcast, Kia, Mazda and Ingram Micro. He blends big-agency discipline with freelance agility, leading integrated branding, nomenclature and content programs that move single concepts across multiple touchpoints and channels. Clients and agencies hire him to reposition brands, launch products, and write everything from long-form thought leadership to conversion-focused ad copy—work that has earned multiple Herme, AVA and Addy awards. Notable impact includes rapid CAC reduction and conversion lifts in fintech and measurable voice/UX improvements for tech and healthcare platforms. Based in Long Beach, he pairs a marketer’s strategic rigor with a copywriter’s obsession for purposeful words, often stepping in as a de facto CMO for early-stage product launches.
11 years of coding experience
14 years of employment as a software developer
AA Advertising/Marketing, AA Advertising/Marketing at Cypress College
Diploma Creative Concept, Diploma Creative Concept at Advertising Center
Diploma Marketing Presentation Illustrator Photoshop, Diploma Marketing Presentation Illustrator Photoshop at Learning Tree University
Certificate Fearless Presentation, Certificate Fearless Presentation at The Leaders Institute
Dutch