Summary
Jean Rocco is a results-driven director and co-founder with 11 years of experience building consumer brands, go-to-market strategies, and partnerships across lifestyle, events, and CBD product markets. As co-founder of The LYF Labs he oversees product development, manufacturing and distribution for IGUANA SMOKE while driving sales channel expansion and new product introductions. His background includes founding music and events ventures, leading A&R and sponsorships, and managing operations and business development across Spain and LATAM, giving him a rare blend of creative, commercial and operational expertise. Jean pairs an MBA with formal training in audio production, reflecting a cross-disciplinary approach that fuses music industry instincts with structured business strategy. Based in Ramsbottom, he brings entrepreneurial grit and a knack for turning cultural trends into monetizable products and partnerships. Despite a "retired" GitHub bio, his career shows continuous hands-on leadership in early-stage ventures and festival-scale activations.
11 years of coding experience
7 years of employment as a software developer
Saint Nicholas English School
Master of Business Administration (M.B.A.), Business Administration and Management, 8.3, Master of Business Administration (M.B.A.), Business Administration and Management, 8.3 at EUDE - Escuela de Direccion y Empresa
Bachelor Degree in Audio Production and Recording Arts, Music Business, Bachelor Degree in Audio Production and Recording Arts, Music Business at School of Audio Engineering
English, French, Portuguese, Spanish