Summary
Jeff Pettiross is a Principal Product Designer with a multi-decade track record of translating ambiguous technical challenges into usable products and teams, currently shaping design at Esri. He builds high-performing design organizations and design-to-code systems, having scaled teams and shipped cross-platform products from startups to enterprise at Tableau, Observable, and Wherobots. Jeff blends deep computer science roots with hands-on work—from prototyping AI-driven raster-to-tabular pipelines and Python solution notebooks to defining training needs for early AI features—so he sits comfortably between design, data, and engineering. He’s driven measurable growth (e.g., ~4× PLG lift at Wherobots and 300% increases in no-code content at Observable) while championing DEI, mentorship, and practical design principles. Based in Lynnwood, WA, he pairs a founder’s product instincts with enterprise experience and an enduring mission to make computers “suck less” for everyone.
7 years of coding experience
17 years of employment as a software developer
Computer Science, Computer Science at Cornell University
Choate Rosemary Hall
French