Summary
Jelena Gorbova is a Senior Data Analyst with 8+ years turning complex data into actionable product and operational decisions, currently applying her expertise at AiFi in Barcelona. She has led causal inference and A/B testing initiatives across fast-moving marketplaces at Glovo and Bolt, built unified analytics layers and end-to-end ETLs, and improved courier and driver strategies through measurement-driven research. With a strong academic foundation from the University of Tartu in mathematical statistics and a master’s in computer science, she bridges rigorous modeling and pragmatic product analytics. An early researcher in computer vision and emotion recognition with multiple publications, she brings uncommon experience translating research-grade methods into production-ready analytics and dashboards.
9 years of coding experience
5 years of employment as a software developer
Summer school German Language and Literature, Summer school German Language and Literature at Kiel University
Master's degree Computer Science, Master's degree Computer Science at University of Tartu
Russian, English, German, Estonian