Summary
Jen Mcfarland is a founder and technology strategist with over 20 years of experience helping organizations—especially small businesses and higher-education clients—design and maintain practical digital solutions. She leads Marit Digital, focusing on web design, UX, WordPress ecosystems, ServiceNow strategy, and accessible, user-centered workflows that translate technical choices into real business impact. A former long-tenured university web services lead and ServiceNow service manager, she pairs institutional IT governance experience with nimble, community-oriented entrepreneurship. Jen writes about tech locally, serves on Cary’s Information Services Advisory Board, and amplifies underrepresented entrepreneurs through mission-driven consulting. Her strengths are in turning messy, cross-disciplinary problems into organized plans and usable products, and she’s equally at home designing a brand, training a team, or untangling email deliverability and analytics. An introvert by nature, she nonetheless thrives on community storytelling and building thoughtful digital experiences that connect people.
13 years of coding experience
4 years of employment as a software developer
B.S, Textile and Apparel Business Management, B.S, Textile and Apparel Business Management at North Carolina State University