Jennifer Kerssen
Front End Developer at Crocs
Fort Collins, Colorado, United States
Summary
👤
Senior🎓
Top SchoolJennifer Kerssen is a front-end developer with eight years of experience building accessible, responsive e-commerce experiences, currently shaping Crocs’ global storefront using React, JavaScript, HTML, and CSS. She combines hands-on coding in complex Salesforce Commerce Cloud environments with a strong background in product taxonomy and content strategy from roles at Grainger and McMaster-Carr, where she managed information architecture for hundreds of thousands of SKUs. Her work blends UX collaboration and analytics-driven optimization—she’s launched processes, A/B tests, and content workflows that improved discoverability and conversion across large catalogs. Prior experience in merchandising and implementation management gives her a rare cross-functional lens: she not only implements pixel-perfect front ends but also understands downstream photography, data normalization, and vendor coordination. Based in Fort Collins, CO, she pairs technical craft with a user-centered, measurement-focused approach rooted in both formal web development training and a liberal arts BA.
8 years of coding experience
5 years of employment as a software developer
BA, Comparative Literature, BA, Comparative Literature at University of California, BerkeleySQL Bootcamp Series, SQL Bootcamp Series at General AssemblyNorthwestern UniversityFull Stack Web Development, Full Stack Web Development at Thinkful
English, French
Github Skills (1)
javascript3
Programming languages (2)
Github contributions (5)
jennifer/silicon-valley-quiz
Jan 2018 - Nov 2019
Contributions:9 commits, 2 PRs, 7 pushes in 1 year 9 months
jennifer/referred-client
Jul 2018 - Nov 2018
Contributions:128 commits, 79 pushes, 1 branch in 3 months
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