Jessica Khourie
Founder & Chief Executive Officer at JOVA
New York, New York, United States
Summary
👤
Senior🎓
Top SchoolJessica Khourie is a founder and CEO with 10+ years of experience building and scaling consumer brands and product-led businesses across CPG and DTC. She led the launch of Pampers Pure at P&G—creating the first plant-based lined diaper and growing the brand to $100M in 12 months—and later ran marketing and growth roles at Reckitt, KIKOKO, and TUSHY before founding JOVA. Jessica blends rigorous P&L and finance roots with hands-on product, UX, and acquisition strategy to drive rapid post-product-market-fit scaling. She’s fluent across TV, digital, paid and organic social, email/SMS, influencer/PR and retail go-to-market, and has a track record of turning declining categories into new growth streams. Known for operating human-first and purpose-driven, she builds high-performance teams and brand architectures that accelerate both top- and bottom-line results. Based in New York, she combines corporate-stage rigor with startup agility and a bias for inventing category-first products.
10 years of coding experience
2 years of employment as a software developer
International Business, International Business at Maastricht UniversityBSBA Finance & Marketing Double Major; International Business Minor; Psychology Concentration, BSBA Finance & Marketing Double Major; International Business Minor; Psychology Concentration at Xavier University
Github Skills (6)
garrysmod8
source-engine7
javascript2
python2
gdscript2
godot1
Github contributions (5)
Jova1106/lua-tween
Oct 2022 - Jan 2023
Contributions:17 commits, 40 pushes, 3 branches in 2 months
Jova1106/nwvars
Jun 2022 - Oct 2023
Contributions:26 pushes, 2 branches in 1 year 3 months
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