Jigar Dafda is a seasoned technology and product leader with 12+ years building AI-native omnichannel retail platforms that span storefronts, store tech, supply chain and autonomous commerce. As CTPO at Fynd and Chief Architect of the Jio Commerce Platform, he leads 500+ engineers and oversees platforms that power 2,300+ brands, ~$2.5B annual GMV, 300M+ customers and 350K peak orders/hour. He combines deep systems architecture and frontend roots to deliver modular, API-first platforms (OMS/WMS/TMS, StoreOS, AI PIM) and in-store robotics and self-checkout innovations. Jigar also runs infrastructure, SRE, security and enterprise trust functions (ISO/SOC2 readiness), ensuring reliability at massive scale across 3.8M+ retailers and a 400M+ unified customer identity graph. He champions a maker culture through hackathons and close business orchestration, translating technical platforms into brand narratives and measurable business impact. Based in Mumbai with a B.Tech from NIT Surat, he pairs hands-on engineering DNA with enterprise-grade delivery and AI productization.
12 years of coding experience
1 year of employment as a software developer
Bachelor of Technology (B.Tech.) Computer Engineering, Bachelor of Technology (B.Tech.) Computer Engineering at National Institute of Technology Surat
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