Jisu Um is a Seoul-based frontend developer with eight years of experience building React and Next.js web applications and deploying them in Kubernetes environments. She rapidly ships customer-focused MVPs and has a proven knack for learning new domains—building an Ethereum-based NFT marketplace from scratch in six months and using blockchain features to deter scalping and attach real-world benefits to NFTs. As a frontend lead she improved team productivity and morale through tooling (ESLint, Prettier, husky), CI work, roadmap coordination, and visible scheduling, while driving performance gains like reducing page load by over 3 seconds and cutting average gas costs via protocol migration. She blends hands-on implementation (infinite scroll hooks, MetaMask/JSON-RPC flows, WebSocket queueing, multi-chain support) with operational improvements (Strapi for fast brand pages, Docker/Kubernetes deployments). Known for deliberate communication and continuous learning, she favors pragmatic engineering that aligns product goals with developer experience.
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