Summary
Joanna Zhu is a operations and product leader with 10 years of experience scaling e-commerce and on-demand marketplaces across Greater China and global markets. Currently leading seller product solutions for TikTok Shop’s US expansion, she specializes in end-to-end merchant acquisition, onboarding, education and content-driven growth. Her background spans launching multiple cities and businesses from 0 to 1 at Uber, to driving B2B user growth and financial products at Alibaba, giving her a rare blend of marketplace operations, strategic finance and marketing. Obsessed with process optimization and operational efficiency, she pairs data-driven decision making with hands-on program execution. Fluent in cross-regional launches, she often translates local playbooks into scalable global operations.
11 years of coding experience
Bachelor's Degree, German Language and Literature, Bachelor's Degree, German Language and Literature at Wuhan University
Bachelor's Degree, International Business/Trade/Commerce, Bachelor's Degree, International Business/Trade/Commerce at Huazhong Normal University
English, Chinese, Chinese