Joe Scotto is a seasoned marketing and GTM leader with over a decade of experience helping B2B startups and large enterprises scale revenue through data-driven demand generation, ABM, and on-demand CMO services. He has led marketing through multiple acquisitions and high-growth transitions—shaping strategy and execution at companies like Indegy, CyberMDX (acquired by Forescout), Tenable, BAE Systems, and Avaya. Joe pairs enterprise cybersecurity and OT/IoT domain expertise with hands-on program delivery, from a $19M lead-attributed pipeline with $600K spend to an ABM pilot that scaled predictable ICP lead flow. Based in Syracuse, he also brings an unexpected maker’s streak: active contributions to the popular QMK open-source keyboard firmware and a hobby creating mechanical keyboard videos, reflecting a blend of technical curiosity and creative communication.
10 years of coding experience
8 years of employment as a software developer
Master of Business Administration (MBA), Marketing, Master of Business Administration (MBA), Marketing at St. John's University
Bachelor of Applied Science (BASc), Marketing, Bachelor of Applied Science (BASc), Marketing at NYU Stern School of Business
Japanese Business & Management, Japanese Business & Management at Sanno University
Open-source keyboard firmware for Atmel AVR and Arm USB families
Role in this project:
Embedded Systems Engineer / IoT Developer
Contributions:47 reviews, 6 commits, 65 PRs in 5 months
Contributions summary:The user, Joe Scotto, appears to be contributing to the QMK firmware project, specifically focusing on the development and customization of keymaps for various keyboard layouts. Their work involves creating new keymaps, adding configuration files, and modifying existing ones to support different keyboard hardware. The primary goal of these contributions is to enable custom keyboard functionalities and layouts for specific hardware.
Contributions:366 pushes, 86 branches, 1 tag in 2 years 2 months
rp2040nrf52840firmwareavratmel
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Joe Scotto - Marketing Consultant Advisor at Tenable