Joel Reed
Principal at Pennsylvania State University Earth and Mineral Sciences College
Breckenridge, Colorado, United States
Summary
👤
Senior🎓
Top SchoolJoel Reed is a seasoned revenue and product leader with over 25 years of experience directing marketing, product management, and go-to-market strategy for leading hardware and software companies. As Principal of Mereo LLC he helps companies align marketing and sales infrastructures to drive sustainable revenue growth, drawing on prior billion-dollar product line leadership at IBM and senior roles at Sterling Commerce and J.D. Edwards. He blends data-driven marketing and CRM/BI expertise—comfortable with SQL and Tableau—with hands-on experience building teams and pipelines that consistently outperform revenue targets. A committed mentor and civic leader, Joel chairs Penn State’s Development Council and guides materials science students in business case development. Based in Breckenridge, he pairs executive-level commercial acumen with grassroots customer engagement (even volunteering as a former mountain ambassador), reflecting a practical, customer-first approach to scaling businesses.
9 years of coding experience
23 years of employment as a software developer
Bachelor of Science (B.S.), Ceramic Sciences and Engineering, Bachelor of Science (B.S.), Ceramic Sciences and Engineering at Penn State UniversityMBA, Marketing and Operations, MBA, Marketing and Operations at UNC Kenan-Flagler Business School
Github Skills (2)
css6
toolkits1
Programming languages (1)
Github contributions (5)
JoelReed/XhibitApp
Feb 2017 - May 2023
Xerte Theme Generator web app that adds style to your Xerte projects.
Contributions:35 pushes, 15 branches in 6 years 4 months
theme-generatorcssweb-app-generator
JoelReed/Cyclistic
Feb 2025 - Mar 2025
Contributions:16 pushes, 1 branch in 22 days
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