Joel Stein
Chief Executive Officer at JS Marketing Hub
New York, New York, United States
Summary
👤
Senior🎓
Top SchoolJoel Stein is a results-driven CEO and PPC specialist with over a decade of experience scaling digital advertising for more than 200 companies and managing over $1M monthly in Google Ads spend. He founded JS Marketing Hub to deliver performance-focused PPC strategies across budgets, pairing rigorous A/B testing, conversion optimization, and advanced tracking via Google Analytics and Tag Manager. Prior to leading his agency he managed digital marketing and web development projects at Adorama, giving him a rare mix of hands-on technical project leadership and strategic growth expertise. An active contributor to open-source IoT firmware (notably expanding Tasmota support for Tuya dimmers and device integrations), he brings practical embedded-systems experience that informs his pragmatic, data-driven approach to ad tech and automation. Based in New York, Joel combines entrepreneurial drive with technical depth to turn complex campaign data into measurable profit.
10 years of coding experience
United Talmudical Academy
Github Skills (14)
firmware10
esp3210
gpio10
iot10
embedded10
serial-communication10
tuya10
sys10
arduino10
esp826610
mqttnet9
cprogramming-language9
c-language9
mqtt9
Programming languages (7)
Github contributions (5)
arendst/Tasmota
Oct 2018 - Jan 2019
Alternative firmware for ESP8266 and ESP32 based devices with easy configuration using webUI, OTA updates, automation using timers or rules, expandability and entirely local control over MQTT, HTTP, Serial or KNX. Full documentation at
Role in this project:
Embedded Systems Engineer / IoT Developer
Embedded Systems Engineer / IoT DeveloperContributions:74 commits, 28 PRs, 278 comments in 2 months
Contributions summary:Joel primarily contributed to the Tasmota firmware, focusing on expanding the project's compatibility with Tuya dimmer devices and other related smart home hardware. Their work involved implementing a software-serial interface for Tuya communication, adding features like WiFi LED state management, and configuring GPIO pins for various devices, including OBI sockets. The user also worked on code cleanup and refactoring, as well as addressing specific issues related to handling of dimmer values and power states.
serialhome-automationwebuiesp32esp8266
chaosmaster/android_bootable_recovery
Feb 2019 - Mar 2022
Contributions:39 commits, 21 pushes, 6 branches in 3 years 1 month
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