John Mccarthy is a transformational marketing leader with 13 years of experience building and scaling B2B marketing functions that drive measurable revenue and market expansion. Currently Head of Marketing Communications at Bourns, he combines executive strategic planning with hands-on operational execution—leveraging AI tools like Claude, Gemini, and NotebookLM to accelerate research, optimize campaigns, and shorten planning cycles. His work has generated $175M+ in qualified pipeline and managed $3.5M+ in marketing investments while delivering disciplined attribution and performance marketing across search, social, and programmatic channels. A specialist in regulated and technical sectors (Aerospace & Defense, Healthcare, Manufacturing, SaaS), he excels at translating complex market intelligence into differentiated positioning and repeatable go-to-market playbooks. Known for building high-performing, cross-functional teams with clear OKRs, he pairs data-driven rigor with pragmatic creative storytelling to win both customers and executive buy-in.
13 years of coding experience
20 years of employment as a software developer
Bachelors of Science, Business Adminstration and Management, Bachelors of Science, Business Adminstration and Management at University of Redlands
Contributions:10 commits, 1 push in 1 year 3 months
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