John Potter is a technical founder and engineering leader with 11 years of experience building fintech and marketplace products, currently co-founding and leading Rye Labs to deliver white‑label B2B BNPL and supplier discovery platforms across Latin America. He blends hands‑on full‑stack engineering (React, Node.js, TypeScript) with UX/UI design, product management, and cloud infrastructure ownership, managing a compact team of designers and engineers. His background includes launching blockchain data-marketplace prototypes and founding community and consumer startups, giving him a rare mix of product intuition and systems-level technical expertise. Based in Los Angeles, he leverages enterprise integrations (Dun & Bradstreet, Serasa/Experian) and Latin American payments rails to ship real-world fintech solutions. An ex‑NFL kicker, he brings competitive drive and discipline to fast‑moving startup execution.
10 years of coding experience
8 years of employment as a software developer
Bachelor of Science (BS), Finance major, Accounting minor, Summa Cum Laude, Bachelor of Science (BS), Finance major, Accounting minor, Summa Cum Laude at Western Michigan University - Haworth College of Business
Contributions:6 commits, 4 pushes in 4 years 5 months
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John Potter - Co-founder & CEO (technical) at Rye Labs