Summary
John Yoder is a self-taught designer-turned-digital director with 11 years of experience building delightful, revenue-driving ecommerce and product experiences from Missoula, Montana. Currently Director of Ecommerce & Digital Operations at Blackfoot River Outfitters, he blends hands-on design and front-end development with product leadership honed over long tenures at H360, HX, and his own studio, John Giles Yoder Design. Known for maximizing human-centered experiences, he pairs a strong aesthetic sense—he literally “likes colors, tastes, and sounds”—with pragmatic execution across UX, marketing, and operations. He’s equally comfortable shipping code, guiding teams, and turning creative vision into measurable business outcomes.
11 years of coding experience
11 years of employment as a software developer
English, Spanish