Summary
Jon Henshaw is a veteran SEO and audience strategy leader with two decades of experience turning technical web challenges into measurable growth for major media and streaming brands. He co-founded and scaled Raven Tools into a successful SaaS product before leading SEO for Paramount’s streaming portfolio, Vimeo, and CNET, where he drove large migrations, international strategies, and product-level search optimizations that directly impacted subscriptions and revenue. Now directing Audience Management for Yahoo Global News and Platform, Jon blends hands-on technical SEO, product collaboration, and editorial strategy to unlock organic traffic at scale. He’s also an entrepreneur who runs an intimate conference for founders, speaks internationally, and brings a developer-minded approach dating back to web work in the 1990s.
11 years of coding experience
19 years of employment as a software developer
MA Psychology, MA Psychology at University of Colorado Denver
BA Human Development & Family Studies, BA Human Development & Family Studies at Samford University