Jonathan Coutiño is a Head of UX based in Mexico City with 11 years of experience crafting customer-focused digital products across fintech, e‑commerce, and startups. He blends hands-on UI design and frontend development (Webflow) with strategic leadership, having led UX teams at Bayonet, Santander, Luuna and now Bax to improve conversion, SEO and product usability. Comfortable shipping end-to-end solutions—from brand and MVP design in a venture builder to large-scale banking and mobile apps—he pairs research-driven decisions with pragmatic implementation. Jonathan also nurtures the local design community (DribbbleMX) and maintains a public portfolio that highlights both visual craft and interaction thinking, signaling a designer who codes and scales teams as well as interfaces.
11 years of coding experience
Licenciatura en Diseño Gráfico, Licenciatura en Diseño Gráfico at Universidad Modelo
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