Joni Trythall
Brand Strategist
Kennett Square, Pennsylvania, United States
Summary
👤
Senior🎓
Top SchoolJoni Trythall is a seasoned brand strategist and designer with 12 years of experience leading client-focused design and marketing at her agency, YupGup, which has doubled revenue year-over-year and operates entirely on referrals. She blends product, UX, and front-end design expertise with nonprofit-honed skills in grant writing, research, and program management to create thoughtful, conversion-oriented brand experiences. Joni has a track record of building communities—co-founding Ela Conf and teaching widely used open-source design curriculum—and she excels at turning research-driven strategy into polished digital and print work. Known for fostering healthy team and client relationships, she brings contagious enthusiasm and clear communication to every project. Outside of work she’s an avid hobbyist, cyclist and nature enthusiast who once raised and released over 70 monarch butterflies—evidence of her curiosity and patience that inform her design practice.
12 years of coding experience
4 years of employment as a software developer
Bachelor's, History with Minors in Political Science and Anthropology, Bachelor's, History with Minors in Political Science and Anthropology at Le Moyne CollegeMaster's, Administration of Human Services, Master's, Administration of Human Services at Chestnut Hill College
Github Skills (20)
pocket10
svg10
logos8
wordpress8
irc-bot7
djangocon7
elasticsearch6
irc6
django4
android4
python3
django-project3
incident-response3
ios3
javascript3
Programming languages (5)
Github contributions (5)
jonitrythall/appleproject
Dec 2014 - Feb 2015
Contributions:24 commits, 10 pushes in 2 months
applesjavascriptcoding-exercises
jonitrythall/dotdoodl-kid-classes
Jan 2017 - May 2017
Contributions:45 commits, 44 pushes, 1 branch in 3 months
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