Jordi Riera

Director Of Digital Marketing & ECommerce at ICONIC OUTDOOR GROUP

Miami, Florida, United States
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Summary

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Senior
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Top School
Jordi Riera is a seasoned marketing and eCommerce leader with over 20 years of experience driving brand repositioning, product launches, and profitable growth across DTC and marketplace channels. As Director of Digital Marketing & eCommerce at Iconic Outdoor Group he unified 10 outdoor brands into a cohesive e-commerce ecosystem while scaling Amazon and Walmart channels to boost revenue and conversions. He combines hands-on digital skills—SEO, PPC, marketing automation—and P&L stewardship with a track record of opening new markets across Asia, Australia and New Zealand and increasing sales during economic downturns. Jordi’s career blends corporate leadership with entrepreneurship, having co-founded digital agencies and an online startup, which underpins his resourceful, results-oriented approach. He is comfortable presenting strategy and KPIs to boards and investors, and keeps coding for fun, signaling a curious, technically literate mindset that informs data-driven marketing decisions.
code10 years of coding experience
job19 years of employment as a software developer
bookStrategic Marketing Plan Marketing/Marketing Management General, Strategic Marketing Plan Marketing/Marketing Management General at IE Business School
bookInbound Marketing Marketing/Marketing Management General, Inbound Marketing Marketing/Marketing Management General at HubSpot Academy
bookCourse Finance General, Course Finance General at ESEI International Business School
bookBA Business Administration and Management General, BA Business Administration and Management General at ESEI International Business School Barcelona
bookBA Honours International Marketing Marketing/Marketing Management General, BA Honours International Marketing Marketing/Marketing Management General at University of Westminster
bookLondon School of Economics and Political Science
bookKlaviyo Product Certificate Marketing Automation, Klaviyo Product Certificate Marketing Automation at Klaviyo
bookCourse e-Commerce/Electronic Commerce, Course e-Commerce/Electronic Commerce at Universitat Internacional de Catalunya
languagesEnglish, Spanish, Catalan
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Stackoverflow

Stats
101reputation
19kreached
9answers
1question
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Github Skills (38)

plugin10
search-engine9
python9
introspection6
django-widget6
django-forms6
formatting6
odoo6
django6
postgresql6
e-mail5
raspberry5
hide4
gnuradio4
raspberry-pi3

Programming languages (8)

SmaliTypeScriptJavaC++CJavaScriptVuePython

Github contributions (5)

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Contributions:1 release, 15 commits, 3 PRs in 1 year 9 months
iordic/IPSender

Oct 2016 - Sep 2017

Contributions:13 commits, 4 PRs, 12 pushes in 11 months
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