Jordy Van Den Aardweg is a founding engineer and seasoned frontend/full-stack developer with over 17 years of experience and a deep focus on JavaScript/TypeScript, React, Next.js and AI-driven product development. He currently leads core product and technical strategy at Promptwatch, helping brands optimize visibility across ChatGPT, Gemini, Claude and other AI platforms while previously driving enterprise innovation at Rabobank and Vodafone. An entrepreneurial builder, Jordy founded Hardtraxx® in 2008 and scaled it into the world’s largest Hard Dance community, and has launched multiple AI products including Playpost and Writekit. He blends hands-on engineering with product instincts—shipping AI-powered tools like Sparkbase for hyper-personalized outreach—and contributes practical open-source improvements (notably to a React Native in-app purchase module). Based in Amsterdam, he pairs a creative design background with systems-level thinking to turn complex AI and frontend challenges into measurable business results.
11 years of coding experience
15 years of employment as a software developer
IT Network Administrator (Graduated) Information Technology, IT Network Administrator (Graduated) Information Technology at Nova College
Bachelor of Communication & Multimedia Design (Graduated) Digital Communication and Media/Multimedia, Bachelor of Communication & Multimedia Design (Graduated) Digital Communication and Media/Multimedia at Amsterdam University of Applied Sciences
VMBO Theoretisch Niveau D (Graduated) Economics, VMBO Theoretisch Niveau D (Graduated) Economics at Yuverta mavo Aalsmeer
Contributions:10 commits, 11 PRs, 40 comments in 29 days
Contributions summary:Jordy primarily focused on improving the type definitions and data handling related to in-app purchases within the React Native application. They added more detailed types for purchase errors and responses, and updated the types for the `SubscriptionPurchase` properties to be optional, reflecting the platform differences. Furthermore, the user corrected data types for transaction dates within the Android codebase and added support for discount information in iOS subscription types. They also corrected the type for `getSubscriptions` method.
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Jordy Van Den Aardweg - Founding Engineer at Hardtraxx