Summary
José Ledesma is a multidisciplinary visual creative and experienced Visual Merchandising Director with 11 years leading global retail experiences across Europe, the Middle East, and Asia. He combines strategic brand storytelling, store concept development, and production oversight to deliver cohesive, revenue-driven environments and seasonal campaigns for flagship and multi-brand retailers. Comfortable at the intersection of creativity and operations, he builds resilient teams, efficient workflows, and supplier networks while monitoring KPIs to optimize visual impact and sales. Trained in design, project management and business for fashion, he pairs a hands-on eye for detail with data-informed decision making. Bilingual and internationally mobile, he also studies Mandarin and maintains a practical Dev & Ops curiosity reflected on his GitHub bio.
11 years of coding experience
Master's degree, Graphic Design. Spain, Master's degree, Graphic Design. Spain at Aula Creactiva
HSK4, Chinese Studies, 简体中文。, HSK4, Chinese Studies, 简体中文。 at Escuela de chino y japonés Bunkyo
HSK1, HSK2, HSK3., Chinese Studies,中文。, HSK1, HSK2, HSK3., Chinese Studies,中文。 at Centro de Lengua y Cultura China XINDONGFANG
Bachelor’s Degree, Fashion/Apparel Design. Spain, Bachelor’s Degree, Fashion/Apparel Design. Spain at European Institute of Communication and Marketing
High School Diploma, B.U.P. Bachelor Arts-Literature. Spain., High School Diploma, B.U.P. Bachelor Arts-Literature. Spain. at IES Altaír
Master's degree, Project Management. Spain, Master's degree, Project Management. Spain at EAE Business School
Master of Business Administration - MBA, Business Administration and Management for fashion companies. Spain, Master of Business Administration - MBA, Business Administration and Management for fashion companies. Spain at Istituto Europeo di Design
English, English at EF Language Abroad
Spanish, English, Chinese