José Sánchez

Fractional CMO For B2B, Tech & SaaS at José Juan Sánchez

Almeria, Andalusia, Spain
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Summary

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Senior
🎓
Top School
José Sánchez is a growth-focused Fractional CMO with 12+ years scaling B2B, tech, and SaaS businesses across Europe, LATAM and the Middle East, known for building predictable, capital-efficient revenue systems. He has led marketing through high-stakes transactions and hypergrowth—most notably shaping the marketing playbook that contributed to a €500M exit and delivering 10x revenue expansion in EMEA. José combines GTM strategy, demand architecture, lifecycle marketing and revenue operations to align Marketing, Sales, Product and CS under one operating model, improving CAC efficiency and pipeline predictability. He’s equally strategic and hands-on, redesigning positioning, building teams, and implementing funnel instrumentation that turned content and inbound engines into measurable ARR. Comfortable in interim, fractional or full-time leadership, he brings a practical AI mindset to boost execution leverage and a track record of transforming service agencies into scalable SaaS brands. Based in Almería and a lifelong learner, he balances board-level reporting with getting into the weeds to mentor teams and drive measurable outcomes.
code12 years of coding experience
job11 years of employment as a software developer
bookEFQM Excellence Management Programme, EFQM Excellence Management Programme at Cegos España
bookMaster’s Degree, Marketing, Master’s Degree, Marketing at Universidad Pontificia Comillas
bookBachelor's Degree, Information Sciences, Advertising and Public Relations, Bachelor's Degree, Information Sciences, Advertising and Public Relations at Universidad Complutense de Madrid
bookPostgraduate Diploma in Digital Business, Postgraduate Diploma in Digital Business at Columbia Business School
bookPMD® - Program for Management Development, PMD® - Program for Management Development at Esade
bookEuropean Programme in Database Marketing and CRM, European Programme in Database Marketing and CRM at ESIC Business & Marketing School
languagesEnglish, Spanish
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Stackoverflow

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Github Skills (54)

del10
usb-serial10
arduino-library10
iot-device9
android-hardware9
bbc-micro9
python9
ide9
prototyping9
arduino9
bit9
arduino-ide9
kotlin8
telegram-bot8
usb8

Programming languages (11)

JavaYaccShellC++CJavaScriptPHPKiCad

Github contributions (5)

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Android-Sensor-Programming-By-Example Code
Contributions:6 pushes in 7 years 10 months
android-sensorsensorprogramming-by-exampleandroid
josejuansanchez/cr_mc_j2k

Mar 2014 - Feb 2020

Conditional Replenishment and Motion Compensation based on JPEG2000
Contributions:378 commits, 290 pushes, 2 branches in 6 years
compensationconditionalmotionjpeg2000
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