Joseph Fridye is a senior engineering manager with 14 years of experience leading product-focused engineering teams and scaling software delivery across eCommerce and consumer brands. Based in Austin, he has progressed from hands-on front-end and Java/Spring backend development at Broadleaf Commerce and Under Armour to director-level leadership at Khoros and now senior engineering management at Coalition. He combines practical technical depth—contributing to open-source Broadleaf Commerce by enhancing catalog and account management APIs—with people-first leadership that emphasizes cross-functional collaboration and developer enablement. Known for shipping pragmatic solutions (from RESTful catalog APIs to frontend account flows) he balances product delivery with mentoring and team culture. Outside work he’s an avid hiker who brings that same collaborative, exploratory energy to solving hard technical problems.
14 years of coding experience
12 years of employment as a software developer
Bachelor of Business Administration Management Information Systems, Bachelor of Business Administration Management Information Systems at Texas McCombs School of Business
Contributions summary:Joseph primarily contributed to the development of features related to customer account management within the demo site. They added controllers and created the necessary templates for updating account information and changing passwords. Their work involved integrating with existing Broadleaf Commerce functionalities. They also refactored the account menu into a partial template.
Broadleaf Commerce CE - an eCommerce framework based on Java and Spring
Role in this project:
Back-end Developer
Contributions:127 commits in 1 year 10 months
Contributions summary:Joseph's primary focus was on extending the catalog domain by adding and modifying annotations related to Java XML Binding (Jaxb) in `ProductImpl` and `SkuImpl` classes. They refactored existing code to use `@XmlElement` instead of `@XmlAttribute` and explicitly declared `@XmlAccessorType`. Furthermore, the user added RESTful APIs for catalog management, including support for pagination, and enhanced account management functionality.
ecommercejavaspringspring-bootspring-mvc
Find and Hire Top DevelopersWe’ve analyzed the programming source code of over 60 million software developers on GitHub and scored them by 50,000 skills. Sign-up on Prog,AI to search for software developers.