Joy Lee
Studio Director at Fonder Studio
Hong Kong Island, Hong Kong, China
Summary
👤
Senior🎓
Top SchoolJoy Lee is a creative strategist and brand partnership specialist with 11 years of experience shaping purpose-led consumer and social-impact brands from Hong Kong Island. Currently leading creative and accounts at Eve Bliss, she blends UI/UX-driven e-commerce redesigns, packaging innovation, and SEO-targeted storytelling to measurably boost engagement, conversions, and perceived product value. As founder of Fonder Studio she combines agency practice with community programming—hosting meditation and creative storytelling events that deepen audience connection beyond transactions. Her cross-disciplinary background in urban studies, documentary research, and nonprofit campaigns informs a human-centered approach to brand building and partnership scouting. Notably, she pairs data-backed campaign improvements (SEO + email metrics) with curated sensory experiences, translating mission-aligned collaborations into tangible growth.
11 years of coding experience
2 years of employment as a software developer
Bachelor of Arts Sociology, Bachelor of Arts Sociology at Barnard College
Github Skills (14)
typescript8
type-system7
react6
mobile5
react-components5
javascript5
xml4
mobile-application4
mobile-web3
css3
antd3
antd-mobile2
objective-c2
ios1
Programming languages (3)
Github contributions (5)
lidaze/lidaze.github.io
Aug 2017 - Oct 2018
Contributions:15 pushes, 1 branch in 1 year 2 months
lidaze/xhs-user-tab-extension
Jul 2024 - Dec 2024
Contributions:12 pushes, 1 branch in 6 months
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