Summary
Joyce Zhou is a marketing leader with eight years of professional experience and a decade living and working overseas, currently driving enterprise marketing for Huawei's APAC region out of Shenzhen. She has deep expertise in integrated brand strategy, product launches, PR, digital campaigns and event execution, having led high-impact launches and built repeatable processes for summit, showroom and flagship account marketing. Previously she ran public relations and media strategies for JMGO, where her campaigns generated viral consumer attention and measurable e-commerce ROI, and she began her career managing investor and IPO communications at Porda Havas. Known for pragmatic project management and cross-functional coordination, Joyce also introduced centralized SaaS-based media monitoring and SOPs to improve crisis response and sentiment tracking. Her background in integrated communications and an MPA focused on Greater China give her a rare blend of strategic policy perspective and hands-on brand activation skills.
8 years of coding experience
Master of Public Administration - MPA, Government and Politics (Greater China), Master of Public Administration - MPA, Government and Politics (Greater China) at CUHK
Bachelor's degree, Integrated Communication Management, Bachelor's degree, Integrated Communication Management at Hong Kong Baptist University