Juan Castaño is a Comunicador CRM with 11 years of experience blending strategic marketing and audiovisual communication to drive engagement, loyalty and brand presence. Currently at Tennis S.A., he designs CRM and digital content strategies informed by a strong academic background including a master’s in marketing and advanced studies in marketing communication from UPV. His career spans university media production and institutional communications, where he led audiovisual archives, radio production and large-scale event coordination—skills that give him a practical edge in storytelling across channels. Disciplined and team-oriented, he pairs creative content production with data-informed campaign planning to improve organizational productivity and culture. Notably, he brings hands-on experience building loyalty and internal-communication programs that translate institutional values into measurable audience outcomes.
11 years of coding experience
Maestría en mercadeo, Maestría en mercadeo at Universidad de Medellín
Diplomatura, Marketing Digital, Diplomatura, Marketing Digital at Universidad Pontificia Bolivariana
Contributions:81 pushes, 1 branch, 2 tags in 4 years 9 months
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