Summary
Juan Ruiz is a product and operations leader with 11 years of experience building high-impact products and businesses across enterprise software and specialty retail. He led Microsoft Entra Verified ID as Principal Product Manager, shaping decentralized identity, credentialing, compliance and monetization from beta to launch. Prior roles at BigCommerce, Moovweb and Oracle show a track record of shipping platform and commerce-facing products that scale to millions of users and tens of thousands of stores. Based in Dublin, he recently co-founded Studio Origin Coffee to run green bean imports and commercial partnerships across the EU and UK, blending technical product rigor with entrepreneurially minded operations. A former stay-at-home dad, he brings intentional leadership and real-world empathy to team and stakeholder management. His blend of identity systems expertise and hands-on go-to-market experience makes him unusually effective at turning technical capabilities into repeatable business models.
11 years of coding experience
17 years of employment as a software developer
BSc Computer Science Computer Software Engineering, BSc Computer Science Computer Software Engineering at Pontificia Universidad Javeriana