Justin French is an experienced technology and product leader with 18 years building online platforms, communities and teams across companies like Envato, Redbubble and Up Banking. As COO of Up he blends a customer-first mindset with operations, marketing and customer experience to simplify financial products for everyday users. His career spans hands-on engineering and UX roles through to executive leadership—shaping product strategy, empowering teams and scaling design-driven businesses. A long-time Rails practitioner and contributor, he improved accessibility and complex form inputs in the widely used Formtastic library, showing attention to detail across code and UX. Based in Melbourne, he pairs a graphic design background with deep product instincts, often privileging values-based decisions to align teams and customer outcomes.
17 years of coding experience
9 years of employment as a software developer
Bachelor, Graphic Design, Bachelor, Graphic Design at RMIT
A Rails form builder plugin with semantically rich and accessible markup.
Role in this project:
Back-end Developer
Contributions:1489 commits, 43 PRs, 44 pushes in 12 years 9 months
Contributions summary:Justin primarily contributed to the Formtastic library by implementing new input types, including date and time selections (date, datetime, time) as well as a country selection. Additionally, the user refactored existing input types for better functionality and code organization. They also fixed bugs, such as ensuring that HTML5 attributes are included and addressing issues related to multi-select values and HTML5 browser compatibility, demonstrating strong attention to detail.
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