Justin Kestelyn is a product and go-to-market leader with 11 years of experience shaping category strategy and growth for complex B2B platforms, currently leading Product Growth & Positioning at Bugcrowd in Seattle. He has a track record of creating new categories—crowdsourced security, distributed cloud data warehousing, and LLM design & analytics—by translating deep technical capabilities into clear market narratives that drive activation, engagement, and retention. His roles span product marketing, community-building, and developer relations across companies including Google, Yellowbrick Data, Cloudera, and Oracle, giving him rare cross-functional fluency between engineering audiences and commercial teams. Justin combines strategic rigor with hands-on execution: from incubator-stage products at Area 120 to scaling enterprise platforms, he focuses on measurable growth levers and product-led adoption. He studied at UC Berkeley and continued entrepreneurship coursework at Stanford, signaling a commitment to both technical breadth and business craft. An organizer-turned-executive, he brings community sensibility to product positioning—making technical ecosystems feel accessible and strategically defensible.
11 years of coding experience
11 years of employment as a software developer
Bachelor's degree, Bachelor's degree at University of California, Berkeley
Coursework focusing on entrepreneurship and innovation, Coursework focusing on entrepreneurship and innovation at Stanford Continuing Studies
Livy is an open source REST interface for interacting with Apache Spark from anywhere
Contributions:13 pushes, 2 branches in 28 days
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Justin Kestelyn - Head Of Product Growth & Positioning at Bugcrowd