Katherine Fernandes is a business strategy manager with eight years of experience blending go-to-market strategy, business intelligence, and data-driven AI solutions to accelerate commercial outcomes at HP. She has progressed through analytics and AI-focused roles—from data science and global sales analytics to leading strategy operations for AI solutions—bringing both technical fluency and commercial acumen. Holding an MBA and an MS in Information Systems with a business analytics specialization, she pairs formal analytics training with practical media and production roots from early roles at CNN and local news. Based in San Diego, she recently completed MIT Professional Education coursework in applied generative AI, signaling a hands-on interest in emerging AI transformation. Notably, her background in multimedia production gives her atypical strength in storytelling and stakeholder communication when translating complex analytics into business decisions.
8 years of coding experience
4 years of employment as a software developer
Applied Generative AI for Digital Transformation, Applied Generative AI for Digital Transformation at MIT Professional Education
Bachelor’s Degree, Electronic Media, Marketing and Advertising, Bachelor’s Degree, Electronic Media, Marketing and Advertising at University of Miami
Master of Science in Information Systems , Business Analytics Specialization, Master of Science in Information Systems , Business Analytics Specialization at Florida International University
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Katherine Fernandes - Business Strategy Manager- Commercial PS