Summary
Kelly Keith is a founder and principal who helps beauty and consumer brands bridge culture, consumer insight, and commerce to drive clarity, relevance, and growth. With nine years of senior leadership plus earlier global brand roles across L’Oréal, Unilever, Coty, Henkel and Newell, she has launched multimillion-dollar portfolios, led high-performing NPD, and repositioned legacy and founder-led brands for retail scale. Her strength is translating cultural nuance into commercially viable innovation—whether making textured-hair solutions credible in new spaces or converting DTC momentum into shelf relevance. Kelly also produces cultural platforms like the Beauty Icon Awards and an invite-only executive experience, signaling a strategic commitment to industry conversation as well as commerce. Notably, she combines big-company rigor (P&L, global expansion) with hands-on product and go-to-market execution, preferring clarity and uncomfortable questions over noise and trend-chasing.
9 years of coding experience
BA, English, BA, English at Spelman College
MBA, Marketing, MBA, Marketing at Clark Atlanta University