Summary
Labrada Chang is a Taiwan-based entrepreneur and designer with 11 years of experience building consumer-facing web products and seven years focused on UI/UX research. As founder of StickerHD and co-founder of Paper Plane Design Workshop and Credarp, she has repeatedly launched web platforms and a web-based SaaS (CBLS) to manage a basketball league, demonstrating a knack for turning niche needs into practical online services. Her work blends hands-on product design with operational leadership, having grown StickerHD into a leading custom-sticker service in Taiwan. Labrada’s background suggests a strong bias for prototyping and user-centered iteration, pairing creative craft with pragmatic engineering. She brings an interdisciplinary perspective—design research informing product decisions—that helps teams ship compelling, usable experiences.
11 years of coding experience
1 year of employment as a software developer
Tatung University