Lars Roettig is a Senior Technical Architect with 11 years of hands-on experience helping brands modernize web and e-commerce platforms, currently shaping architecture at Adobe from his base in Rosenheim, Germany. He progressed through technical and leadership roles focused on Magento/Adobe Commerce, GraphQL, and PWA development, bridging legacy systems and modern single-page applications. Known for leading client-facing projects and training teams across DACH and the USA, he combines practical engineering with clear technical strategy. His background as a developer-turned-architect gives him a pragmatic focus on shipping reliable, maintainable solutions rather than theoretical designs. Colleagues rely on him to translate complex commerce requirements into scalable front- and back-end architectures. He brings a developer’s mindset to architecture, often contributing pair-programming-level guidance during transitions from monoliths to headless setups.
11 years of coding experience
11 years of employment as a software developer
Fachinformatiker/in fĂĽr Anwendungsentwicklung, Fachinformatiker/in fĂĽr Anwendungsentwicklung at Sportident GmbH
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Lars Roettig - Senior Technical Architect at Adobe