Summary
Laura Du Ry is a growth-focused marketing and communications leader based in Amsterdam who transitioned from a professional football career to building high-impact growth strategies for sports and tech brands. With roles spanning Head of Strategy at ve2.ventures, Growth Lead at Appwrite, and Marketing lead positions at 433 and JOGO.AI, she blends sports industry insight with hands-on growth systems and tools to scale audiences and revenue. She runs a freelance consultancy, LDRVBH, helping businesses design and implement marketing stacks and messaging that convert. Notably, her stint at Appwrite connects her to the developer and open-source ecosystem, bringing product-led growth experience to technical products. Her background as a national team goalkeeper and formal training in business analytics and sport marketing give her a rare mix of competitive drive and data-informed strategy.
3 years of coding experience
1 year of employment as a software developer
Business analytics, Business analytics at Growth Tribe
Internationale Business and Management, Internationale Business and Management at Amsterdam University of Applied Sciences
Bachelor's degree, Sportmarketing/Commerciele Economie, Bachelor's degree, Sportmarketing/Commerciele Economie at Johan Cruyff University
Dutch, English