Summary
Liu Hu is a seasoned Marketing Director with 11+ years shaping integrated marketing and product innovation at Baidu, where he leads the Baidu Institute of Marketing and expanded the business from advertising into Marketing/Sales Cloud SaaS & PaaS solutions. He blends strategic research (ROOTS, MEET AI, Intent Engine, CDJ) with hands-on campaign delivery, having secured multi-hundred-million RMB annual budgets for clients like Volkswagen, New Oriental and Yili. Previously he led Marcom at LG and early marketing roles at Motorola, giving him deep experience across consumer electronics, FMCG and digital products. Liu is as comfortable developing marketing theory and training—he’s a platinum instructor at Baidu Marketing University—as he is pitching and executing large integrated brand and performance programs. Based in Haidian, Beijing with an International Economics degree from UIBE, he pairs analytical rigor with creative program-building and a taste for cultural storytelling hinted at by his poetic GitHub bio. Colleagues describe him as a strategist who converts research-driven insight into scalable productized marketing solutions.
11 years of coding experience
经济学学士, 国际经济, 经济学学士, 国际经济 at 对外经济贸易大学
英文,熟练,有海外工作经验