Liza Sautter is a social-first senior brand strategist with nine years of experience shaping content, culture, and community for global automotive and lifestyle brands. She blends production chops and a business-management lens to lead award-winning, cross-cultural campaigns—most notably the INFINITI Makers Series that outperformed content benchmarks by 400% and helped grow retainer revenue by 200%. Comfortable running end-to-end social production, executive storytelling, and global brand governance, Liza scales playbooks and localization while tying creative work directly to performance metrics. She’s equally at home building influencer and ambassador programs, launching lifestyle verticals, and engineering new digital systems for events and member engagement. A former combine operator turned strategist, she brings pragmatic problem-solving and a hands-on production background to high-stakes brand storytelling.
9 years of coding experience
3 years of employment as a software developer
Certificate, Software Engineering, Certificate, Software Engineering at Montana Code School
Bachelor of Science, Business Administration, 3.98, Bachelor of Science, Business Administration, 3.98 at Purdue University Global
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