Lucas Alba is a seasoned UX leader with 15 years in technology and nearly a decade focused on user experience, currently heading New Business at UX Agency in São Paulo. He has led UX strategy and delivery for major Brazilian clients like XP Investimentos, Senac, Sebrae, Unimed and Grupo Positivo, translating complex organizational needs into standardized site architectures and component libraries. Hands-on from wireframes to front-end development, Lucas combines product sensibility with implementation experience—skills honed across roles from startups to large enterprises including Natura and Caixa. His background in computer engineering and site reliability principles (noted from IBM experience) gives him a pragmatic systems view that informs scalable, maintainable UX solutions. Known for institutionalizing UX practices, he often drives cross-team standardization efforts that accelerate development and improve user satisfaction.
10 years of coding experience
8 years of employment as a software developer
Graduação, Marketing, Graduação, Marketing at Universidade Anhembi Morumbi
UX & Usabilidade - Projetando Interfaces Inteligentes para Websites e Apps, Usabilidade e Experiência do Uusár, UX & Usabilidade - Projetando Interfaces Inteligentes para Websites e Apps, Usabilidade e Experiência do Uusár at Impacta Tecnologia
Técnologo, PHP Módulo 1 e 2, Técnologo, PHP Módulo 1 e 2 at Faculdade Impacta Tecnologia
Contributions:1 PR, 34 pushes, 1 branch in 1 year 2 months
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