Lucas Diniz
Senior Communications And PR Manager
São Paulo, Brazil
Summary
👤
Senior🎓
Top SchoolLucas Diniz is a communications and sports marketing leader with over 15 years of experience crafting PR, social and content strategies for global brands and major sporting events. Currently leading publishing, PR and social teams at adidas Brazil, he drives cross-regional campaigns and content production for football, running and culture activations while coordinating athletes, artists and creators. His background spans in-house roles at ESPN/Fox/Star+ and agency work for Samsung, P&G and Liberty, giving him deep expertise in media and influencer relations, crisis management and sponsorship activations across FIFA World Cups, Olympics, NFL, NBA and top leagues. Known for turning high-pressure live events into consistent digital storytelling, he blends strategic planning with hands-on content workflows and strong stakeholder alignment across Brazil, LATAM and global teams. An MBA in Management and Sports Marketing and early hands-on experience in team-level club marketing add a practical edge to his strategic leadership.
10 years of coding experience
PUC Campinas, Communication - Journalism, PUC Campinas, Communication - Journalism at Pontifícia Universidade Católica de CampinasMaster of Business Administration (MBA), Management and Sports Marketing, Master of Business Administration (MBA), Management and Sports Marketing at Escola Superior de Propaganda e Marketing
English, Spanish
Github Skills (12)
git10
github10
patch9
angular-material9
rio8
subversion8
angularjs7
nodejs6
javascript4
audit4
react4
invoice3
Programming languages (5)
Github contributions (5)
lucasdiniz/lucasdiniz.github.io
Jul 2017 - Nov 2017
Contributions:14 pushes in 3 months
locallyserveknitr-markdownjekyll
paulossa/gocomp
Jul 2018 - Jul 2018
Contributions:2 PRs, 29 pushes, 1 comment in 17 days
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