Summary
Luen Warneke is a product specialist and marketing-focused content creator with over a decade of hands-on experience driving product selection, multimedia campaigns, and customer acquisition for retail and automotive brands. Based in Townsville, he blends technical SEO, PPC, email and social strategies with practical multimedia production—having produced outdoor how-to content that exceeded one million views. He pairs commercial marketing wins with deep outdoor leadership experience, serving as president and long-time trip leader for the Townsville Bushwalking Club and guiding team-building adventures across multiple disciplines. Comfortable moving between product management, web design, photography and video, Luen is known for reverse-engineering competitors to craft higher-performing, profit-driven campaigns rather than simply chasing traffic. His background in outdoor education and Cert IV leadership informs authentic lifestyle storytelling that converts audiences into loyal customers.
11 years of coding experience
Heatley Secondary College
Diploma of Management, Diploma of Management at TAFE Queensland
Cert 4, Cert 4 at The Outdoor Education Consultants
Certificate 3 in Outdoor Leadership, Certificate 3 in Outdoor Leadership at TOEC
Australian Institute of Management
Bachelor's degree, Bachelor's degree at James Cook University
English, German