Summary
Luis Fernandes is a results-driven marketing executive with 12 years of experience scaling B2B and consumer businesses through integrated demand, product, and digital strategies. Currently SVP of Marketing at Aila Technologies, he has built marketing organizations from the ground up and transformed startup functions into data-driven growth engines that influence product roadmaps and sales channels. His work at iZotope and QuickBase demonstrates a consistent ability to drive revenue—delivering record e-commerce sales and double-digit ARR growth while dramatically lowering acquisition costs. Luis pairs hands-on performance marketing expertise (PPC, programmatic, ABM) with enterprise enablement and brand strategy, and he’s known for turning marketing into a strategic, measurable business function. He has a track record of launching new e-commerce businesses and new lines of service that produced multimillion-dollar revenue gains and attracted M&A interest. Based in Greater Boston, he blends startup scrappiness with enterprise rigor and an uncommon talent for aligning product, sales, and marketing around measurable outcomes.
12 years of coding experience
15 years of employment as a software developer
MBA-Level Executive Education, MBA-Level Executive Education at Johnson Graduate School of Management at Cornell
Bachelor of Arts - BA, Bachelor of Arts - BA at University of Massachusetts Boston
Graduate Certificate, Graduate Certificate at Boston University
Portuguese, Spanish, English