Luiz Gonçalves
Co-founder And CEO at NOGAR- Inteligência de Marketing
São Paulo, Brazil
Summary
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Senior🎓
Top SchoolLuiz Gonçalves is an experienced marketing research executive and entrepreneur with over three decades in insights-driven strategy, currently co-founder and CEO of NOGAR Inteligência de Marketing in São Paulo. He has led research teams and business units at major firms including Serasa Experian, ACNielsen and Philips, designing qualitative and quantitative studies across automotive, healthcare, FMCG and industrial sectors. Known for building tailored research solutions and commercial teams, he has a track record of turning complex client needs into actionable strategic intelligence and growing revenue-generating divisions. Luiz blends hands-on project leadership with senior-level stakeholder management, and his career reflects both agency-side innovation and corporate research governance. Fluent in the Brazilian market and Latin American fieldwork, he pairs academic grounding in marketing from ESPM with practical experience scaling research operations.
8 years of coding experience
21 years of employment as a software developer
Graduação, Marketing, Graduação, Marketing at ESPM Escola Superior de Propaganda e MarketingPós Graduação, Marketing, Pós Graduação, Marketing at Escola Superior de Propaganda e Marketing
Portuguese, English, SpanishProgramming languages (1)
Github contributions (5)
Modern-Alchemist/Casa-da-Marmita
Oct 2017 - Nov 2017
Contributions:72 commits, 46 PRs, 79 pushes in 1 month
Modern-Alchemist/FlyQuest2
Jun 2018 - Jun 2018
Contributions:2 PRs, 3 pushes, 9 branches in 9 days
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